Oknha Sreat M. Sophear, Vice President and CATA Representative, Participates in Seminar Led by H.E. Huot Hak on Official Tourism Indicators and Statistics for 2025

On the morning of May 13, 2025, His Excellency Hout Hak, Minister of the Ministry of Tourism, presided over a seminar on the dissemination of official tourism indicators and statistics for 2024. The seminar aimed to promote and announce the use of these official tourism indicators and statistics, with participation from senior officials of the Ministry of Tourism, representatives of relevant ministries and institutions (including the Ministry of Economy and Finance, the National Institute of Statistics, the General Department of Immigration, the National Bank of Cambodia, and the Cambodia Tourism Board), deputy governors responsible for tourism in the provinces, directors of provincial and municipal tourism departments across all 25 provinces, representatives of the Cambodian Tourism Federation, the Cambodia Tourism Association, the Cambodia Hotel Association, the Cambodia Restaurant Association, as well as professors, students, and content creators a total of 350 participants at the headquarters of the Ministry of Tourism.

During the event, His Excellency the Minister emphasized that statistical work is complex and demanding. It requires staff to perform duties during weekends and public holidays, especially during major national celebrations, to ensure tourism statistics are compiled accurately, clearly, and in a timely manner.

To support the development of high-quality and efficient tourism statistics, His Excellency provided the following key recommendations:

1. Continue collecting, organizing, and compiling tourism data with a focus on quality to meet the needs of general statistical users.

2. Explore the use of tourism data management, including visitor information, tourism destinations, and tourism value chains, by applying digital technology and advanced data analytics such as Big Data and AI.

3. Develop a Digital Tourism Database to centralize and manage tourism-related information efficiently.

4. Establish and compile the Tourism Satellite Account (TSA) to support sustainable tourism measurement and monitoring.

5. Ensure harmonization of tourism statistics by integrating creativity and innovation in statistical development in line with the digital transformation era. This includes all stages of data collection, organization, compilation, analysis, preservation, and dissemination.

6. Urge deputy provincial governors responsible for tourism and directors of provincial and municipal tourism departments to pay special attention to the collection of visitor statistics, particularly during major national celebrations.
Credit to Ministry of Tourism (https://www.facebook.com/cambodia.tourism.ministry/)